A chat with the husband and wife duo behind Chieffalo Americana
The “Texas” Guayabera – Cool in more ways than one, this modern spin on a classic by Texas Standard checks all the boxes for warm-weather wear. TCU...
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Austin clothing brand unveils fashionable fall collection for the modern Texas gentleman
Steadfastly devoted to “outfitting the modern Texas Gentleman,” Texas Standard sells its modern “wears” — ranging from Western shirts and guayaber...
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Where to shop in Dallas right now: 8 must-hit stores
DALLAS – Who knew that you could shop for such snazzy clothes while staycationing at the Omni Dallas? This Austin-based menswear line has launched...
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HL OBSESSIONS: Courtney and Derrick’s September favorites
HOUSTON – If you’ve been watching Houston Life for some time now, you know all about our monthly series, ‘HL OBSESSIONS.’ This is when you’ll want...
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Gents, Get Game Day Ready With Looks From Texas Standard
AUSTIN – Texas Standard, a primarily Texas-made clothing company, offers everything you need to properly dress the Texas Gentleman! Vice President ...
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Community Impact - McKinney’s Local Yocal to expand into clothing retail with LY Outfitters
LY Outfitters is set to open in the first week of April in downtown McKinney. The concept comes from Matt Hamilton, the owner of Local Yocal Farm...
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Studio 512 - 2021 Father’s Day Gift Guide
Texas Standard gives back to make Texas communities even stronger and founded the Texas Standard Foundation, which mandates that 10% of all of Tex...
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Austin Chronicle - Father’s Day Gift Guide
Speaking of making someone look good, Austin’s own Texas Standard is in the business of doing precisely that, apparelwise. The company opened its d...
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Fox 7 Austin - Texas Standard making classic clothes with modern Texas spin
The Austin men's clothing brand is using iconic Texas concepts as inspiration for its designs and helping outfit the Texas gentleman. More on what ...
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Everything Lubbock - Menswear brand expands business to include luxury Chupacabra hunts
LUBBOCK, Texas – Men’s apparel brand Texas Standard, known far and wide for outfitting the Texas Gentleman with a modern take on Texan style cloth...
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Studio 512 - Dress Up Your Guy For Date Night With Gifts & Tips From Texas Standard
Texas Standard, a primarily Texas-made clothing company, offers everything you need to properly dress the Texas Gentleman! Vice President Byron Br...
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Tribeza - Valentine’s Day Gift Guide 2021
Known as the outfitters of the Texas gentlemen, Texas Standard is a new premium clothing brand that’s been on our radar for their exceptional craft...
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