new arrivals

New Gear. Same Texas Standard.
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everyday comfort

High-quality, comfortable, and reliable Basics for Everyday.
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Waterproof. lifeproof.

Texshield

Introducing the high-quality water-repellent coating designed to handle whatever you throw at it.
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STAFF FAVORITES

Top picks from the Texas Standard Team.
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The Western Traditions polo

Where Texan Spirit Meets Exceptional Style.
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THE Chisholm traditions polo

A polished everyday staple built with performance in mind.
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Guayaberas
Guayaberas
Caps
Caps
Women
Women
Pearl Snaps
Pearl Snaps
Tees
Tees
Pants
Pants

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126 products

Journal

Timeless Icon

Learn more about the unmistakable symbol of Texas tradition that we chose to represent our brand.

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