Made in Texas
Our products are proudly made in Texas unless they can't be. We're working with new makers on a path to 100% Made in Texas.
Learn More >the essential lineup
We're taking the guesswork out of the equation with these epic bestsellers
Born to give Texans a brand of their own.
Built to raise the standard in Texas clothiers.
Bound to be the best damn clothes in your closet.
Born to give Texans a brand of their own.
Built to raise the standard in Texas clothiers.
Bound to be the best damn clothes in your closet.
Our Mission
Texas Standard was born out of pride from the fifth-generation Texas founders, and driven by the belief that Texans deserve a brand that represents what it means to be a Texas Gentleman.
About Texas-StandardTexas Gentleman
Our reason for being is properly outfitting the Texas Gentleman — who lives by the values of shooting straight, never quitting, and living free. We build high-quality gear, designed to stand the test of time that represents the spirit of our heritage.
Learn MoreTen to Texas
We honor our home state by giving back directly to make our community even stronger. We started the Texas Standard Foundation, which delivers 10% of all of Texas Standard profits to Texas-focused charities across the state, with an emphasis on supporting Texas-military families.
Ten to Texas
